Local Media Outreach
Learn how to promote the campaign with stations and media outlets in your local community.
How to Get PSAs Placed
Tips from the Ad Council on how to engage local media relationships about the campaign and secure donated placements for prediabetes PSAs.
Media Outreach Language
Recommended language to use when engaging local stations and media outlets about the campaign and explaining why the issue is so relevant in your local community. Can be used in emails, letters, or to inform phone calls.
Live Announcer Copy
Customize and share live-read radio scripts for opportunities with local radio stations. Use local statistics to make the scripts particularly compelling for stations and listeners.
How to Access PSA Central
Instructions on how to download broadcast quality versions of the campaign PSAs.
Campaign Talking Points
This document provides simple talking points to help discuss the campaign in a coordinated and consistent way.
Customizable Press Release
Customize and share this press release with local media outlets.